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Blog
Insights and updates from the New Brand Media team.
How do I get my brand cited in ChatGPT, Gemini and Perplexity?
You get cited in ChatGPT, Gemini and Perplexity by becoming a consistent, named entity that those systems can retrieve and cross-check: branded mentions across
Figma AI, design systems, and the death of the manual handoff
The bottleneck in product design is no longer drawing screens. Figma has put generation inside the file, design systems are the only thing that still scales, an
The vibe coding trap: why AI-generated UIs look great and fail in production
Prompt-to-UI tools (v0, Lovable, Galileo, and the rest) can spin up a gorgeous front-end in minutes. That is useful. It is not a product. Design systems, access
How much does AI automation cost in the UK?
UK AI automation and agentic workflow projects typically land between £500 and £300,000+ , depending on whether you are buying a no-code setup, a fixed audit, a
How much does branding cost in the UK?
UK branding projects typically land between £500 and £250,000+ , depending on scope (strategy-only versus a full identity system), who you hire, and the stage o
What is an AI operations audit for a UK SME?
An AI operations audit is a short, scoped review of how a UK business is already using AI (chat tools, automations, and agents), what those systems can access,